5 challenges small to medium businesses face (and how the right copy can help)
As a business owner you often have to juggle many tasks and one key thing often overlooked is your copy (that is, written words). But it’s more than just words—copy can help address some of the challenges your business may face. Read on to learn how copywriting can help you with 5 common challenges.
How does copywriting convert?
How will copywriting help persuade your audience to take action– be it a purchase, sign-up, or click. Copywriting is more than just words, it’s an important way to show your audience that you understand their needs. When done well, copywriting builds trust, and aligns the offer with the audience's desires.